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Work

Contact

Work

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4.3

4.3

100K+

Downloads

100K+

Downloads

Introducing Trikl

Introducing Trikl

Summary:

Summary:

Trikl is Pakistan’s first Digital Asset Management Company. Trikl makes it easy for users to learn about investing while doing so with a click of a button. Trikl makes the process automated, so you just sit back & relax, while you get rich!

Trikl is Pakistan’s first Digital Asset Management Company. Trikl makes it easy for users to learn about investing while doing so with a click of a button. Trikl makes the process automated, so you just sit back & relax, while you get rich!

Problem Statement:

Problem Statement:

Businesses and individuals struggle with effective digital asset management due to the lack of a unified, secure, and user-friendly platform. This results in inefficiencies, security vulnerabilities, and difficulties in organizing and accessing digital content, ultimately hampering productivity and increasing the risk of data loss or unauthorized access.

There is a critical need for a comprehensive digital asset management solution that not only addresses these issues but also automates processes to reduce user workload and streamline the handling of digital assets.

Businesses and individuals struggle with effective digital asset management due to the lack of a unified, secure, and user-friendly platform. This results in inefficiencies, security vulnerabilities, and difficulties in organizing and accessing digital content, ultimately hampering productivity and increasing the risk of data loss or unauthorized access.

There is a critical need for a comprehensive digital asset management solution that not only addresses these issues but also automates processes to reduce user workload and streamline the handling of digital assets.

Solution

Solution

Trikl let's people learn how they can build their wealth in the easiest manner possible!

Trikl lets you:
1. Automate your investments
2. Round up your lose change and add it to your investments, automatically

Target Audience

Target Audience

Working Professionals

Young Adults

Students

Investors

Working Professionals

Young Adults

Students

Investors

Our Approach

Our Approach

The approach was to keep users and stakeholders on board, and learn all the possible ways to eliminate any hinderances or trust issues for the users. The key was to learn all the ways users could trust a new product with their money and time, while creating an automated method of investments.

The approach was to keep users and stakeholders on board, and learn all the possible ways to eliminate any hinderances or trust issues for the users. The key was to learn all the ways users could trust a new product with their money and time, while creating an automated method of investments.

User Research

User Research

Quantitative Research

Quantitative Research

We surveyed and learnt more about how Pakistani users invest and their past experience with similar apps, i.e apps that allow them to invest online. We talked to different kinds of users, such as experienced investors, students and young professioanls.

We surveyed and learnt more about how Pakistani users invest and their past experience with similar apps, i.e apps that allow them to invest online. We talked to different kinds of users, such as experienced investors, students and young professioanls.

Would you be interested in using an app that automated your investments according to a schedule of your choice?

Yes

Maybe

No

Would you like to learn more about investments while using an investments app?

Yes

No

Maybe

Would you trust an investment app?



No

Maybe

Yes

Do you have any past investing experience?


No

Yes

Stock Market

Quantitative Research

Quantitative Research

We called and emailed multiple people to learn more about how they saw the idea and what could make it more successful. We asked them about their concerns and issues, previous experiences and what could make an investment process easy.

We called and emailed multiple people to learn more about how they saw the idea and what could make it more successful. We asked them about their concerns and issues, previous experiences and what could make an investment process easy.

Key Insights

Key Insights

Most people do not trust investments app

People would like to learn about investing while they do so.

A lot of people are new to investing and have little knowledge about it

People were interested in automation of their investments.

People were generally worried about security.

Most people do not trust investments app

People would like to learn about investing while they do so.

A lot of people are new to investing and have little knowledge about it

People were interested in automation of their investments.

People were generally worried about security.

Competitors Analysis

Competitors Analysis

Scope

Scope

Personas

Personas

Age :

26

Status :

Single

Occupation :

Employed

Character trait :

Gentle, Cautious

Daud

Daud

“Dedicated Daud”

“Dedicated Daud”

Pain Points

Pain Points

Limited Investment Knowledge:
Although well-versed in technology, Daud is relatively new to investment and seeks guidance on making informed decisions.


Time Constraints:
Balancing a demanding job in software development leaves limited time for in-depth investment research.

Limited Investment Knowledge:
Although well-versed in technology, Daud is relatively new to investment and seeks guidance on making informed decisions.


Time Constraints:
Balancing a demanding job in software development leaves limited time for in-depth investment research.

Goals

Goals

Wealth Building:
Daud is focused on building wealth and securing financial stability for the future.

Long-Term Investment:
Seeking investment opportunities that align with a long-term financial strategy.

Diversification:
Interested in diversifying the investment portfolio to mitigate risks.

Wealth Building:
Daud is focused on building wealth and securing financial stability for the future.

Long-Term Investment:
Seeking investment opportunities that align with a long-term financial strategy.

Diversification:
Interested in diversifying the investment portfolio to mitigate risks.

Daud is a dedicated professional with a passion for volunteering. He is currently seeking new opportunities to build wealth. He wants to find ways he can reinvest into portfolios and earn a passive income if possible.

Age :

26

Status :

Single

Occupation :

Employed

Character trait :

Gentle, Cautious

Bakhtawar

Bakhtawar

“Budget-Conscious Bakhtawar”

“Budget-Conscious Bakhtawar”

Pain Points

Pain Points

Limited Funds:
Being a student with a part-time job, Bakhtawar has limited funds available for investing.

Balancing Work and Studies:
Juggling between a part-time job and academics leaves limited time for intensive investment research.

Limited Funds:
Being a student with a part-time job, Bakhtawar has limited funds available for investing.

Balancing Work and Studies:
Juggling between a part-time job and academics leaves limited time for intensive investment research.

Goals

Goals

Future Planning:
Bakhtawar is keen on learning about investing to secure a financially stable future.

Managing Student Loans:
Looking for investment opportunities to help manage student loans and build savings.

Gaining Practical Experience:
Seeking hands-on experience in investment management to complement academic studies.

Future Planning:
Bakhtawar is keen on learning about investing to secure a financially stable future.

Managing Student Loans:
Looking for investment opportunities to help manage student loans and build savings.

Gaining Practical Experience:
Seeking hands-on experience in investment management to complement academic studies.

Daud is a dedicated professional with a passion for volunteering. He is currently seeking new opportunities to build wealth. He wants to find ways he can reinvest into portfolios and earn a passive income if possible.

Journey Map

Journey Map

Design System

Design System

Typography

Typography

DM Sans

Outfit

DM Sans

Title

Display

Headline 1

Headline 2

Body 1

Body 2

Label

Footnote

Font size

40 px

36 px

28 px

24 px

18 px

16 px

12 px

10 px

Line Height

52 px

44 px

36 px

32 px

24 px

20 px

16 px

16 px

A

a

Text Area

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

1 2 3 4 5 6 7 8 9 0

! @ # $ % ^ & * ( ) - = + / \ . , < > ? “ “ : ; { } [ ] € ` ~ _ |

Color Theory

Color Theory

Accent

Button, Icons, Highlights

8C53E8

BBE4FB

Text

Headings, Paragraph

0D1230

0D1230

363A53

363A53

505050

505050

Ef fects

Boarders, Shadows

737687

9C9EAA

Background

F5F5F5

FFFFFF

Design Comparison

Design Comparison

Design Explaination

Design Explaination

1

6

2

3

4

5

1

6

2

3

4

5

1

Balance

The top section is dedicated to the balance, with a drop down option to see different kinds of balances.

2

Return

The total return earned so far is highlighted.

3

Goals

Goals are basically the investments you’ve made so far. The list is swipe able and easy accessible for any changes or details.

4

Automation

Recurring & Round Ups are automation features. Their importance, results and accessibility was top priority.

5

Save More

Continue your goals (investments) or even start a new one with a single tap.

6

Nav Bar

The Nav Bar makes it easy to switch between investing and learning mode, and also accessing your profile for more details and settings.

Investment Flow

Investment Flow

Automation

Automation

Other Screens

Other Screens

Shafa.

Shafa.