Listen while you scroll! 🎧 (Navbar)

Listen while you scroll! 🎧 (Nav drawer)

Designs that Speak.

Designs that Speak.

Designs that Speak

User Experience so good, Grandma can order groceries online!

User Experience so good, Grandma can order groceries online!

User Experience so good, Grandma can order groceries online!

Get in touch!

Get in touch!

Get in touch!

User Centered Solutions!

Hi, I'm Shafa, a Product Designer working with brands and companies all over the world!

Summarize Intro

Original Intro

I graduated from as an Industrial Designer from NUST in 2021 with a Gold Medal in my Thesis., which was an inclusive footwear design solution, catering for the activities of different people.

I started my career as a researcher for development projects, where I had the privilege to work with organizations like UNICEF, Save the Children, British Asian Trust and more. After working as a researcher for a while and advocating for design literacy in the country, I started focusing on digital product design.

With over 2 years of experience, I have had the privilege to work with a lot of brands with some amazing teams on some wonderful products.

The ones that stand out are:

1. Trikl
Pakistan's first Digital Asset Management Company, Trikl, makes it easy for people to automate their investing and savings process. Being the first design hire, building Trikl was a challenging, as it was a first of a kind product in the country, but that was the great opportunity as well. A rigorous research phase and a long design and development phase helped create an app which was downloaded 100,000+ times when I was working there.

2. Capsule Labs
Capsule is a blockchain and NFT technology backed ticketing app for the Australian & New Zealandia market. It makes it easy to buy, sell and resell tickets without any fear of scalping or fraud. I worked alongside the design lead on the mobile apps, the website, a portal for event creators and a mobile app for event creators.


3. Tab
A travel tourism company based in UK, Tab makes it easy for small businesses and merchants to collect money in a user's local currency, helping them avoid paying heft taxes. At Tab, I helped recreate a widget that is deployed on the merchant's website to help users book the facilities they provide. Furthermore, I also designed the merchant facing and payments screen, ensuring a consistent experience in all the products and screens, something that was lacking.

4. Vemi (formerly Ethos)
Vemi is going to be one of UK's first & only ethical and sustainable bank, while its also has a venture builder and an investment firm under it's wing. At Vemi, I have collaborated with an amazing design studio in the UK, Justified Studios, to build the company and two children companies UI kit. I'm currently heading the redesign project of the three websites.


Hi, I'm Shafa, a Product Designer working with brands and companies all over the world!

Summarize Intro

Original Intro

I graduated from as an Industrial Designer from NUST in 2021 with a Gold Medal in my Thesis., which was an inclusive footwear design solution, catering for the activities of different people.

I started my career as a researcher for development projects, where I had the privilege to work with organizations like UNICEF, Save the Children, British Asian Trust and more. After working as a researcher for a while and advocating for design literacy in the country, I started focusing on digital product design.

With over 2 years of experience, I have had the privilege to work with a lot of brands with some amazing teams on some wonderful products.

The ones that stand out are:

1. Trikl
Pakistan's first Digital Asset Management Company, Trikl, makes it easy for people to automate their investing and savings process. Being the first design hire, building Trikl was a challenging, as it was a first of a kind product in the country, but that was the great opportunity as well. A rigorous research phase and a long design and development phase helped create an app which was downloaded 100,000+ times when I was working there.

2. Capsule Labs
Capsule is a blockchain and NFT technology backed ticketing app for the Australian & New Zealandia market. It makes it easy to buy, sell and resell tickets without any fear of scalping or fraud. I worked alongside the design lead on the mobile apps, the website, a portal for event creators and a mobile app for event creators.


3. Tab
A travel tourism company based in UK, Tab makes it easy for small businesses and merchants to collect money in a user's local currency, helping them avoid paying heft taxes. At Tab, I helped recreate a widget that is deployed on the merchant's website to help users book the facilities they provide. Furthermore, I also designed the merchant facing and payments screen, ensuring a consistent experience in all the products and screens, something that was lacking.

4. Vemi (formerly Ethos)
Vemi is going to be one of UK's first & only ethical and sustainable bank, while its also has a venture builder and an investment firm under it's wing. At Vemi, I have collaborated with an amazing design studio in the UK, Justified Studios, to build the company and two children companies UI kit. I'm currently heading the redesign project of the three websites.


Hi, I'm Shafa, a Product Designer working with brands and companies all over the world!

I graduated from as an Industrial Designer from NUST in 2021 with a Gold Medal in my Thesis., which was an inclusive footwear design solution, catering for the activities of different people.

I started my career as a researcher for development projects, where I had the privilege to work with organizations like UNICEF, Save the Children, British Asian Trust and more. After working as a researcher for a while and advocating for design literacy in the country, I started focusing on digital product design.

With over 2 years of experience, I have had the privilege to work with a lot of brands with some amazing teams on some wonderful products.

The ones that stand out are:

1. Trikl
Pakistan's first Digital Asset Management Company, Trikl, makes it easy for people to automate their investing and savings process. Being the first design hire, building Trikl was a challenging, as it was a first of a kind product in the country, but that was the great opportunity as well. A rigorous research phase and a long design and development phase helped create an app which was downloaded 100,000+ times when I was working there.

2. Capsule Labs
Capsule is a blockchain and NFT technology backed ticketing app for the Australian & New Zealandia market. It makes it easy to buy, sell and resell tickets without any fear of scalping or fraud. I worked alongside the design lead on the mobile apps, the website, a portal for event creators and a mobile app for event creators.


3. Tab
A travel tourism company based in UK, Tab makes it easy for small businesses and merchants to collect money in a user's local currency, helping them avoid paying heft taxes. At Tab, I helped recreate a widget that is deployed on the merchant's website to help users book the facilities they provide. Furthermore, I also designed the merchant facing and payments screen, ensuring a consistent experience in all the products and screens, something that was lacking.

4. Vemi (formerly Ethos)
Vemi is going to be one of UK's first & only ethical and sustainable bank, while its also has a venture builder and an investment firm under it's wing. At Vemi, I have collaborated with an amazing design studio in the UK, Justified Studios, to build the company and two children companies UI kit. I'm currently heading the redesign project of the three websites.


Summarize Intro

Original Intro

Visual Design

Visual Design

These are some static mock-ups I made just to learn, improve and showcase my designs. Almost all of these were made on Figma.

These are some static mock-ups I made just to learn, improve and showcase my designs. Almost all of these were made on Figma.

Motion Design

Motion Design

These are some mock-ups, live designs and random animations I’ve made just to learn, improve and showcase my skill set. The apps were made on Figma, while the websites on Framer.

These are some mock-ups, live designs and random animations I’ve made just to learn, improve and showcase my skill set. The apps were made on Figma, while the websites on Framer.

Case Studies

Case Studies

Case Studies

These selected works include products I’ve designed from scratch, some passion projects, and products I helped companies revamp to improve their experience and visual design.

These selected works include products I’ve designed from scratch, some passion projects, and products I helped companies revamp to improve their experience and visual design.

These selected works include products I’ve designed from scratch, some passion projects, and products I helped companies revamp to improve their experience and visual design.

Testimonials

Here’s what some people had to say about me and my work!

Great UI prototyping skills and creative ideas and collaboration helped us to resolve our vague ideas into a concrete and viable prototype. Thanks!

Brett Willis

CEO Arrowhead Apps

Great UI prototyping skills and creative ideas and collaboration helped us to resolve our vague ideas into a concrete and viable prototype. Thanks!

Brett Willis

CEO Arrowhead Apps

Shafa was a great teammate. Besides bringing creativity to the team, he made the design process better and smoother. He was an excellent communicator, hungry for feedback, and always delivered work on time. I distinctly remember when he worked over the weekend to complete our Product Sprint so we can make the handover to our Tech Lead on Monday. His skills allowed us to revamp the app based on user research, marketing needs and stakeholders' goals in little time. Shafa embraced our fast-paced environment from day one and we felt like we had been working together for a long time.

M. Azeem

Head of Product, Trikl

Shafa was a great teammate. Besides bringing creativity to the team, he made the design process better and smoother. He was an excellent communicator, hungry for feedback, and always delivered work on time. I distinctly remember when he worked over the weekend to complete our Product Sprint so we can make the handover to our Tech Lead on Monday. His skills allowed us to revamp the app based on user research, marketing needs and stakeholders' goals in little time. Shafa embraced our fast-paced environment from day one and we felt like we had been working together for a long time.

M. Azeem

Head of Product, Trikl

During his time with Capsule Labs, Shafa was a great team member. He worked on product design and was mentored by our Chief of creative during which he picked up quite a few new skills. Shafa has quite a few desirable desirable qualities including his ability to be polite and calm in high intensity environments. I would describe Shafa as a keen learner and on the right path when it comes to his career development in product design. I would encourage him to keep working on his skills and further his work ethic - he's on the path to become a well versed designer.

Kenny Kemsley

CEO & Founder Capusle TIckets

During his time with Capsule Labs, Shafa was a great team member. He worked on product design and was mentored by our Chief of creative during which he picked up quite a few new skills. Shafa has quite a few desirable desirable qualities including his ability to be polite and calm in high intensity environments. I would describe Shafa as a keen learner and on the right path when it comes to his career development in product design. I would encourage him to keep working on his skills and further his work ethic - he's on the path to become a well versed designer.

Kenny Kemsley

CEO & Founder Capusle TIckets

Shafa made our website in the time we disdn't expect and with the expertise we didn't know existed. Our website looks superb now. 10/10!

Usman Rehan

CEO Buz Agency

Shafa made our website in the time we disdn't expect and with the expertise we didn't know existed. Our website looks superb now. 10/10!

Usman Rehan

CEO Buz Agency

Testimonials

Here’s what some people had to say about me and my work!

Testimonials

Here’s what some people had to say about me and my work!

Great UI prototyping skills and creative ideas and collaboration helped us to resolve our vague ideas into a concrete and viable prototype. Thanks!

Brett Willis

CEO Arrowhead Apps

Shafa was a great teammate. Besides bringing creativity to the team, he made the design process better and smoother. He was an excellent communicator, hungry for feedback, and always delivered work on time. I distinctly remember when he worked over the weekend to complete our Product Sprint so we can make the handover to our Tech Lead on Monday. His skills allowed us to revamp the app based on user research, marketing needs and stakeholders' goals in little time. Shafa embraced our fast-paced environment from day one and we felt like we had been working together for a long time.

M. Azeem

Head of Product, Trikl

During his time with Capsule Labs, Shafa was a great team member. He worked on product design and was mentored by our Chief of creative during which he picked up quite a few new skills. Shafa has quite a few desirable desirable qualities including his ability to be polite and calm in high intensity environments. I would describe Shafa as a keen learner and on the right path when it comes to his career development in product design. I would encourage him to keep working on his skills and further his work ethic - he's on the path to become a well versed designer.

Kenny Kemsley

CEO & Founder Capusle TIckets

Shafa made our website in the time we disdn't expect and with the expertise we didn't know existed. Our website looks superb now. 10/10!

Usman Rehan

CEO Buz Agency

Testimonials

Here’s what some people had to say about me and my work!

Visual Design

These are some static mock-ups I made just to learn, improve and showcase my designs. Almost all of these were made on Figma.

Motion Design

These are some mock-ups, live designs and random animations I’ve made just to learn, improve and showcase my skill set. The apps were made on Figma, while the websites on Framer.